AUSTIN, April 13, 2021—Marketing Pro Series, the online marketing courses and one-on-one coaching program from Launch Marketing, has announced the release of its content strategy and plan course, available on-demand now.
Registration is now open for the course that is led by Marketing Pro Series and Launch Marketing CEO Christa Tuttle, a content marketing expert who has guided startups and large enterprises to successfully launch and grow companies, products and brands for more than two decades.
The course is a step-by-step guide to creating a content strategy and plan that connects the right message, with the right people, at the right time. Participants can expect:
- Six on-demand sessions (30-45 minutes each) with corresponding exercises covering:
- Shaping content strategy and goals
- Assessing current content and competitors
- Reaching target audiences with content
- Identifying the content mix to support the sales funnel (two parts)
- Creating a content calendar and cadence
- Comprehensive exercises and templates for support during the process of building a content marketing strategy and actionable plan to begin executing and driving better business outcomes
- Two private sessions with a marketing coach
“As B2B business owners and entrepreneurs want to drive revenue and results with marketing, many don’t know where to start. That’s exactly why we created this content marketing course,” says Tuttle. “Content marketing is a key foundational element to building a marketing program that prompts action from target audiences. This course gives participants personalized, actionable strategies and plans that are easy to implement and generate revenue.”
The cost of the complete course, Build a Breakthrough Content Strategy and Plan, is $1,697.
All Marketing Pro Series digital marketing courses cost under $2,500, covering topics including content strategy and planning, messaging and positioning and persona development. Additional courses will be added throughout 2021.
Launch Marketing’s Marketing Pro Series quickly empowers business owners, founders or their teams to create customized, actionable marketing strategies that generate revenue and awareness—at a fraction of the cost of outsourcing. The program includes a unique combination of on-demand, online courses, practical exercises, templates and one-on-one coaching from senior marketing experts.
Launch Marketing is an Austin-based, B2B marketing firm that provides turnkey services focused on generating leads and driving revenue, including messaging, positioning, plan development, company and product launches, demand generation, and content creation. The team brings a breadth of senior-level expertise with a full-service approach to help clients maximize the impact of marketing for their businesses.
Since 2001, Launch Marketing has helped 200+ clients successfully launch companies, enter new markets, introduce new products and generate more qualified leads. It has been recognized as one of Austin Business Journal’s Best Places to Work for three years and received numerous awards for client work.