$2,497.00 USD

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Craft Brand Messaging and Positioning for Better Business Outcomes

When messaging and positioning win hearts and minds, brands win sales. This course shows you, step-by-step, how to lay the foundation for a brand that’s cohesive, resonant and enduring, driving action from your targets and better business outcomes.

Led by a senior-level branding expert, your interactive experience includes the on-demand course sessions, practical exercises, proven templates and one-on-one coaching.

Here’s more about what you can expect from this course.

1. Six on-demand sessions (30 to 45 minutes each) with corresponding exercises and templates covering:

  • Positioning and brand messaging essentials
  • Understanding and applying a brand messaging framework (three parts)
  • Creating visual and experiential branding
  • Maintaining brand messaging continuity (and allowing for adaptation)

2. Comprehensive exercises and templates to support you at every step as you create a branding strategy and actionable plan to begin executing and driving better business outcomes

3. Two private coaching sessions with a branding expert 

 

Checkout what Madonna Idica from EcoSci Food

“For the coaching sessions aspect of this course, we were able to address issues specific to my company, especially the gaps I had in my marketing strategies. I was also inspired to think of creative solutions to boost my content marketing efforts.”